Ubisoft continues to surf on the wave of bad PR, with the employees of the Paris studio now going out on a strike after an attempt to throw them under the bus.
When a company is getting in financial trouble that causes it to cancel seven unannounced games in the span of a year , it is bad news for everyone but especially for those who don't have the luxury of a golden parachute.
With a series of failed trend chases and genre conversions, like the Ghost Recon battle royale and Breakpoint , it was inevitable Ubisoft would come crashing down at one point.
It was expected that the company's higher-ups will try to shift the blame on the employees and push them into worse work conditions but not many expected the CEO Yves Guillemot to do it in such a brusque manner, by telling employees that " the ball is now in your court ".
The employees didn't just roll over and wait to be forced out of the company or into terrible work conditions. Their response materialised as a call to strike on January 27, 2023.
In the call to strike , the employees filtered through the corpo speak and translated it so it's plain what each statement means. For example, buzzwords like a company being "efficient and lean" herald an onset of overtime, managerial pressure, burnout and so on.
It remains to be seen whether Ubisoft's approach on this matter changes at all or if all the blame will remain on the employees while those who homogenised every single game in the past decade get off easy.
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