We wrote about the possibility of PUBG Mobile getting banned in India at the end of July and those suspicions have now come true as another batch of Chinese apps were removed in the country.
India has banned both PUBG Mobile and PUBG Mobile Lite which will undoubtedly be a major blow to both the game's revenue and player base size. It was previously not certain that the ban would come to pass since the game found itself on a list of apps that were under the microscope as they could be violations of national security and user privacy in the country.
The exact ramifications of losing the Indian market are hard to pinpoint but Niko Partners anticipated a drop between two and three million US dollars in revenue, per month. Similarly almost a quarter of the audience were people from India.
There are 118 apps banned by the Indian government in total and the full list of newly banned apps can be found on the government's website.. Besides PUBG Mobile, another high profile mobile game was removed. It is, of course, Arena of Valor.
The game is a copy of one of the most popular titles in the world, League of Legends, and it's pasted to the mobile platform. It often finds its way to high rankings when it comes to revenue standings so it's likely another financial blow to Tencent.
Those looking to find a new battle royale to enjoy on mobile phones will still have plenty of choices, including Fortnite and possible Apex Legends, which is supposed to arrive to Android and iOS at some point during the fiscal year of 2021.