Epic Games CEO Tim Sweeney officially announced the Epic Games Store, with which they will be taking on Steam. They're starting off pretty aggressively, offering a revenue split that's much kinder to developers than Valve's platform.
Sweeney stressed that as developers, Epic have always been looking for "a store with fair economics, and a direct relationship with players". According to the statement, the Epic Games Store is their attempt "to advance the cause of all developers".
With that in mind, the revenue split has developers earning 88 per cent of the revenue, while Epic get 12 per cent. There are no tiers, thresholds or other hidden fees.
Even better news for developers is that if they're using Unreal Engine, the Epic Games Store will not charge them the mandatory UE royalty fee of 5 per cent. Instead, the company will treat it as part of their 12 per cent share, which is pretty great.
Nevertheless, the company insists however that all engines are welcome, and the first releases are based on Unreal, Unity and internal engines. The Epic Games Store will first feature "hand-curated set of games on PC and Mac", with other games and platforms, Android included, following throughout 2019.
Epic are promising developers a direct relationship with their players, with people who purchase their games automatically subscribed to dev newsfeeds. If players choose to disclose their emails, the devs will be able to contact them there as well.
Fortnite's Support-a-Creator system, which was extended , gave Epic the idea of more direct involvement of players and content creators and this is part of the deal as well. This means that if developers choose to opt in, they can decide on how much revenue they'll share with content creators who refer others to their games.
The company said that the stellar success of Fortnite required "a worldwide digital commerce ecosystem supporting dozens of payment methods", which is now at the developers' disposal. Epic are sticking with the UE slogan "When You Succeed, We Succeed", highlighting what's certainly the most developer-friendly split in the industry.