Epic's CEO Tim Sweeney has been under a lot of fire for the Epic Games Store's policy of chasing exclusives, but now he said that if Steam adopted the 12-88 revenue share model, they would stop and even consider putting their games there.
Sweeney was first asked whether there's another approach to becoming competitive, seeing as how the current one seems to breed a lot of bad will.
"Epic will stay the course. 30% store dominance is the #1 problem for PC developers, publishers, and everyone who relies on those businesses for their livelihood. We’re determined to fix it", he said.
The response that followed, however, couldn't have been a bigger sign of good will towards the industry we all so dearly love, and it's bound to make some rethink their stance.
"If Steam committed to a permanent 88% revenue share for all developers and publishers without major strings attached, Epic would hastily organize a retreat from exclusives (while honoring our partner commitments) and consider putting our own games on Steam", Sweeney said.
In general, this seems like a move that would appease everyone, with developers getting better deals and the anti-exclusive crowds getting to buy their games wherever they'd like. All we need is for Valve to say yes.
Sweeney thinks so too, as he added, "Such a move would be a glorious moment in the history of PC gaming, and would have a sweeping impact on other platforms for generations to come."
He pointed out that stores could then go back to being nice places to buy stuff, "rather than the Game Developer IRS."
Asked how he thinks Valve could handle this drop, Sweeney replied, "There are solutions for all of the problems of high-overhead payment methods like retail cards. Epic’s approach is just one. Other stores could ask developers and publishers to agree to a rate chart with a variable revenue sharing rate per payment method.
So there you have it, if Valve choose to do so, they can end this right now, all they need to do is give developers a better deal.