Ubisoft's AAA title lineup will keep the current pricing for the time being but it's still uncertain what the future will bring and whether they will adopt a price hike as well.
According to Ubisoft's latest earnings call, the AAA games they will release during autumn 2020 will retain the current standard of pricing. While the news is good, it is potentially only good in short term.
When asked about the future pricing of their games, Ubisoft declined to give a definitive answer , again stating that they will keep the current pricing for the games of 2020. There is no confirmation on whether they will push the price to $70 / €70 or not.
What this means for gamers is that the next few AAA releases from the gaming giant will remain at the $60 / €60 price point, although this was already obvious for Assassin's Creed: Valhalla and Watch Dogs: Legion, both of which are set to launch during the aforementioned release window.
The future may be uncertain for Skull & Bones and Beyond Good & Evil 2 but one game from a release window beyond autumn 2020 will also keep the $60 / €60 price tag. Far Cry 6 is already up for pre-orders even though it's set to release in February 2021. Standard Edition of the game bears the regular AAA price.
Furthermore, if you are buying on Ubisoft's store, the game is eligible for the 20 per cent discount, provided you have 100 Club Units in the wallet. In other words, Far Cry 6 can be bought at launch or even before at the price of $45 / €45.