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Netflix is more scared of Fortnite than HBO and Hulu

Published: 13:02, 18 January 2019
picture showing netflix and fortnite logo and four characters
HBO and Hulu got nothing on Fortnite.

Netflix's quarterly report states that Fortnite is actually a bigger competition than other streaming services like HBO and Hulu. In the contemporary battle for eye-balls and screen time, Fortnite appears to be their greatest competitor.

According to streaming giant Netflix, both HBO and Hulu have nothing on Epic's Fortnite who is their biggest rival on the market. What about Disney, you say? Never heard of them.

In their earnings report for 2018, Netflix estimate that they secure 10 per cent of television screen time in the United States while in the rest of the world, the numbers are diminished due to "lower penetration" of their service.

Netflix say that Fortnite being the most popular game in the world directly results in potential viewers turning their gaze away from the service. “We compete with (and lose to) Fortnite more than HBO,” was written in the shareholder letter.

Back in November 2018, Epic shared player count numbers showing that Fortnite has more than 200 million registered players. These numbers are 30.5 per cent higher when compared to Netflix's worldwide subscriptions total in 2018 which topped at 139 million.

It is worth keeping in mind that this number doesn't include accounts with multiple users, only paid subscriptions, which could mean that the two are relatively evenly matched.

Fortnite is not the only big name which Netflix fears. They also see stiff competition in YouTube. “When YouTube went down globally for a few minutes in October, our viewing and signups spiked for that time,” Netflix explained. 

Epic Games A person taking a picture of a building in Fortnite: Battle Royale Fortnite: Battle Royale

Other streaming services like Hulu don't even come close to YouTube with their viewing time numbers as they're only truly relevant in the US.

Netflix, just like Epic, will continue to release new content in 2019. One of the most anticipated shows is certainly Strangers Things which is scheduled for 04 July 2019, but the company will also lose all Disney owned franchises due to their own streaming service which should launch pretty soon.

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