EA still undecided on $70 pricing for next-gen games

Published: 12:04, 03 August 2020
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EA still undecided on $70 pricing for next-gen games
FIFA 21
FIFA 21

Electronic Arts are yet to decide whether they will keep the current pricing for their games or increase it to $70. EA CEO Andrew Wilson said the company will continue+ to look at prices as time goes on.

It looks like EA won't be increasing the price of their next-generation games for the time being. The company will continue to monitor the situation with next-gen pricing in the near future but decisions on this will be on hold for now.

EA CEO Andrew Wilson commented on the matter in a recent Q1'21 earnings call. Here what he had to say:

EA DICE
Star Wars: Battlefront 2 loot crate
Star Wars: Battlefront 2 - loot Crait

EA are known as one of the publishers who aggressively pushed microtransactions and loot boxes in their previous games but it looks like the publisher are reluctant to increase the price of next-gen titles just yet. However, we doubt EA will miss the opportunity to jump on the bandwagon once other major publishers adopt the $70 pricing.

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