Games News

Anthem reportedly earned over $100 million since launch

Oats Studios
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Anthem

EA and BioWare kept a tight lid on Anthem's exact sale numbers along with the actual microtransaction revenue. Super Data managed to extract information that $100 was made since the February launch, which is not that much for such a title.

Super Data has blown the lid on Anthem's sales figures and while they may not be the exact numbers we would have if EA or BioWare reported them, they are a decent indication of the game's success or lack thereof. According to the analytic website's accounts, Anthem gathered only $100 million in revenue, with $3.5 million being from in-game purchases.

The numbers are from PlayStation 4 and Xbox One versions of the game only but since the PC version didn't appear anywhere in the top 10 earners on the platform, it is hard to imagine it had that much of a significant impact on the sales.

Given that the title was released on 15 February for some players and 22 February 2019 for the rest of them, Apex Legends had between two and three weeks of a headstart on it. Since Anthem fared well with neither critics nor players, it is hard to expect later months would exceed this revenue.

As a reminder, while $100 may sound like a lot of money, it is worth keeping in mind that EA didn't spare their budget when marketing the game, meaning the costs would be abnormally high. Marketing costs tend to produce needs for massive revenue, like in the case of Call of Duty: Black Ops 4 where the game made $500 million in three days but Activision's investors still weren't satisfied as the company's stock continued dropping.

To add salt to the wound, even EA's own Apex Legends is leaving Anthem in the dust. According to the same report by Super Data, Apex Legends earned $92 million from microtransactions alone. It couldn't earn money any other way since it's a free to play title.

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Both are based on games as a service model and Apex recently got its first Battle Pass which fans didn't like all that much but a common sentiment is that they will still purchase it due to the fact that Respawn Entertainment already provided them with more than $10 worth of entertainment so far.

Regardless of what happens, it will be interesting to see whether the combined console versions of Anthem manage to keep in top 10 revenue-wise at the end of March 2019.