We must admit we were baffled over THQ Nordic's decision to host an AMA on 8chan, 4chan's supposed rightful heir, as the forum is known for many things, few of which are game related. THQ Nordic, however, had to find out the hard way.
If you've never heard of 4chan or 8chan, let us paint a quick picture. Even though unaffiliated, both are imageboard websites that are completely anonymous to use and uphold the free speech principles to the extreme.
It's exactly this "to the extreme" part has led to 8chan's association with child pornography, swatting and other less than legal pastimes, some of which led to Google delisting them from searches a few years back.
Unfortunately, THQ Nordic didn't seem to know this and their PR & marketing director Philipp Brock has taken full responsibility for what went down. He also stressed that he does not condone child pornography or racism, in any shape or form.
"I personally agreed to this AMA without doing my proper due diligence to understand the history and the controversy of the site", Brock said, explaining that they took the opportunity because they were approached in a polite and friendly manner.
"This was not about being edgy, this blew up and I very much regret to have done it in the first place", said Brock in a tweet that's currently pinned on THQ Nordic's Twitter account.
At the time of writing, all the remaining tweets related to the 8chan AMA have been removed, quite rightfully so as the session itself didn't take long to devolve into all sorts of questions, seemly and unseemly alike.
THQ Nordic were promised that all the "nasty stuff", which by the way should've been their first hint, will be taken care of, but they didn't account for the sheer amount of "stuff" and the ferocity that anonymity brings out of people.
That being said, we do hope THQ Nordic will be holding that AMA elsewhere, as we're anxious to learn what they're planning to do with all the IPs they've been buying left and right as of late.
You can find Brock's apology on THQ Nordic's Twitter page here.