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Destiny 2’s international collaboration with Rockstar Energy Drink and Pop-Tarts

Rockstar Energy Drink
Rockstar Energy Drink  Rockstar Energy Drink
Rockstar Energy Drink

Bungie and Activision have partnered up with Rockstar Energy Drink, and Pop-Tarts. The team-up will see custom cans of Rockstar Energy Drink distributed to retailers in the U.S.,Canada, U.K. and Germany. The Pop-Tarts will be available in the U.S.

Have you ever wondered what Destiny tastes like? Well first off, you're weird and I wish you a warm welcome. Second, you'll never know. You will, however, have a chance to find out what Destiny 2 tastes like thanks to Bungie and Activision's 2017 partnership with Rockstar Energy Drink, and Pop-Tarts.

If I may, who in the world came up with this idea? I mean, I understand that energy drinks and easily prepared calorie bombs make up the base of any self respecting gamer's food pyramid but come on. Well if it has to be so, I guess this has more thought put into it than those BB8 oranges we had a couple of years back.

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Anyway, the brands will have their own "custom-tailored offers to celebrate the 6 September launch of Destiny 2 for PlayStation 4, and Xbox One". Destiny 2’s international collaboration with Rockstar Energy Drink includes limited edition "Destiny 2 themed" cans in different flavours available in the U.S., Canada, U.K. and Germany. The U.K. flavours include: Original, Punched Guava, and XDurance.

Destiny 2 themed cans will be available in stores this month. Be warned, availability will vary per retailer. "The partnership offers consumers in-game gear with the purchase of a Destiny 2 Rockstar can and the chance to also win daily, weekly and grand prizes including Destiny 2-themed motorcycles" says the press release.

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The Pop-Tarts partnership is reserved for the U.S. 

Byron Beede, Sr. Vice President of Product Management had this to say: "In collaboration with Rockstar Energy Drink and Pop-Tarts, we chose strategic, renowned lifestyle partners in major markets to bring the Destiny 2 universe to life". Beede added that they are "bringing these partners together to complement the overwhelming excitement of Destiny 2’s launch with benefits that reward players both inside and outside of the universe."

For more info check out the Rockstar Energy web page.